Candidate Matching Website
ElectNext was founded as a for-profit company in order to function as a values based, non-partisan organization to inform users on local, state, and federal politics. The ElectNext website was launched for the 2012 Presidential Election. The website’s value proposition was to provide voters with the knowledge of how candidates in every party aligned with the user's personal views. The site allowed users to rank categories in order of importance. Within each category, users agreed or disagreed with specific political issues. The more responses a user offered, the more accurate the candidate matching algorithm. After candidate matches, users viewed candidates' stands on each issue compared to their own. My role on this effort was Design Co-Founder, Head of Product.